Generation Y, also known as “Millennials” are the demographic following Generation X, generally referencing those born in the 1980s to the early 2000s.
While it is important not to generalise too much, millennials as a whole possess characteristics and motivations that differ significantly from earlier generations. We’re unlike any other – also known as the most intriguing, tech-savvy and complex generation of today’s workplace and on the precipice of really mattering, in economic terms.
Millennials view work as a key part of life but make a strong emphasis on finding a job that’s personally fulfilling. We grew up in an electronics-filled and increasingly online and socially-networked world and are the generation that has received the most marketing attention, being exposed to ethical diversity, tending to be tolerant of difference.
Having been raised under the mantra “follow your dreams” and being told we were special, we tend to be confident and this edge sets us up for success on our jobs and in life in general.
But, why should your business hire millennials?
These are some of our characteristics:
Millennials are a great generation and very active in the job market. They may look like ‘job hoppers’, but that isn’t down to their lack of commitment, it is often down to their drive to progress and grow in the business world. They are often hard workers, quick learners and extremely driven; hiring millennials is a great opportunity to get a fresh perspective and grow your business at a low cost. If you manage them effectively, they will thrive and really make a difference in your organisation.
Isabel Ruiz Halter, International Shopping Center Management Consultant, Foundation Recruitment